Alimatu is the co-founder of CowTribe, which uses mobile technology to provide animal health services to rural livestock farmers. The platform has helped to link farmers with veterinary services more quickly and easily, via a simple booking app. Farmers can also subscribe for vaccination reminders, outbreak alerts and animal husbandry management advice. The service aims to reduce livestock mortality and increase farm productivity and income. As the only ‘vet on demand’ platform in the country, CowTribe now has more than 25,000 users after just two years of operation. Alimatu has also worked with a radio station to produce several farming programmes. She is involved in various government, NGO and rural development initiatives to improve livestock productivity and food security amongst small-scale farmers in Ghana.